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For Beginners
The e-commerce platforms can be overwhelming for anyone starting out in the
dropshipping business and Shopify makes it as easy as possible. They offer tools
to help you set up your Shopify account and are very dropshipping friendly.
To assist new clients, Shopify regularly post tutorials to assist customers in using
the retail platform as well as case studies to assist people with questions. They
also post success stories regularly to encourage new entrepreneurs who may
have doubts about starting out in business.
Free and Paid-For Templates and Themes
Shopify has a huge variety of professional themes and templates available that
are ready to use when you set up your Shopify store. The templates are customer
orientated and mobile-ready. All the templates are extremely responsive and
easy to operate. A huge plus for a person starting out in dropshipping is that you
are not restricted to only paid for templates and themes. The free templates work
great and you do not have to fork out extra cash right from the start. You have to
option to upgrade to paid for themes and templates at a later stage if you want to
have more extra features and enhanced customization.
SEO Functions Are Built-In
All forms of e-commerce is very competitive and fast growing. You need all the
help and support you can get to make it easier to succeed. The majority of
entrepreneurs are not SEO experts and this can be a very time-consuming part of
their business. Shopify takes all the hard work out of SEO for you by giving you
all the features you need to make you very visible to search engines and be
indexed. Search engine visibility is a critical necessity for any business today.
Features available to use are:
● Adding and editing of meta tags.
● Ability to add product descriptions.
● Arranging products in collections.
Cross Channel Sales
The ability to do cross channel selling is a huge boost for your business. You can
connect your Shopify store with a Facebook page and use the Shopify app for
direct sales, thereby increasing your potential client base hugely. Social
networking is incredibly powerful as a marketing tool and you can do cross
channel sales on other platforms, such as Twitter and Pinterest. Do some
research and find those platforms that allow cross channel sales.
An Extensive App Store
To assist their clients, Shopify has developed a large number of apps that
expands the capabilities of your Shopify store. These plugins and extensions
enable you to pick the ones that best fit your specific needs for your Shopify
store. With over 1,500 apps to choose from, both paid and free you can performtasks such as checking stock availability and reporting, perform customer service
and connect much easier with social media. All these tools and apps focus on
increasing your sales and potential customer base and enhancing your online
visibility.
Community
Problems crop up in business, even with the best support, or you have issues you
are not sure how to handle. The Shopify community forum is a great place to ask
questions, raise concerns, or get advice from people around the world who use
Shopify.
Language Support
The Shopify platform supports all languages and this is an important feature.
You can use the language of your choice for your store, your checkout, and all
your email communication with clients.
Oberlo Takes Shopify to the Next Level
When Shopify acquired the Oberlo app in 2017, it shook up the whole world of
e-commerce and all Shopify sellers gained huge benefits. With Oberlo, you
connect to Aliexpress, the biggest online retail platform in China and the far
East.
The Oberlo app is for the exclusive use of sellers on Shopify, it does not work
with the other online retail platforms.